How to tell an original Premiata from a fake

How to tell an original Premiata from a fake

The high popularity of the Premiata brand has led to a market flooded with fakes of varying quality. Modern original Premiata models feature a set of unique engineering and design elements that are extremely costly to replicate in counterfeit versions.

If you want to understand how to verify the authenticity of Premiata, forget the general rules. You need to pay attention to the details that the brand uses as hidden markers of authenticity.

Unique Architecture and Sole Prints

The most striking feature of the brand is the prints on the midsole. This is how you can tell whether you are looking at a genuine Premiata or a fake.

In originals, the inscriptions are not just paint applied on top of the rubber. It is a complex printing technology that integrates the pigment into the material structure.

If you run your finger over the print on an original, it will feel like a single piece with the sole. In replicas, the design is often applied with cheap paint that is either raised or easily rubs off with a fingernail.

Premiata tread geometry: high-tech soles are used—often from Vibram or the brand’s own development. How to spot an original Premiata from the bottom? Pay attention to the brand logo on the tread. It should be perfectly centered and have deep, clear embossing.

Original vs Fake Materials

Premiata is known for its complex material combinations: nylon, suede, kangaroo leather, or calf leather.

Many models undergo a Stonewash process or hand dyeing to achieve a “worn” look. How to spot a fake in this case? In originals, the aging effect looks natural and refined. In replicas, the artificial dirt on sneakers often looks like a simple gray patch or an uneven layer of spray paint.

The brand uses high-quality vegetable-tanned leather. Original sneakers smell of premium leather and high-quality craftsmanship. If the shoes emit a strong smell of glue or toxic plastic, it is a guaranteed fake.

Digital Protection: NFC and Hidden Codes

To simplify the task for those looking to distinguish an original Premiata from a fake, the brand has introduced digital solutions.

NFC tags: in the latest collections, microchips are embedded in the tongue or sole. When a smartphone with NFC is held near, the official verification page should open.

QR codes on labels: inside each sneaker, there is a tag with a QR code. It is important not just that the code exists, but where it leads. A fake often redirects to the main website, while the original links to a page for the specific model, showing the article number and size.

How the Insole and Interior Differ from Fakes

If you still doubt how to distinguish a genuine Premiata, remove the insole.

The original insole is multi-layered with pronounced foot support.

The reverse side of the insole often displays technical information or the logo.

In originals, the surface under the insole is perfectly clean, often stitched with a single continuous thread. In replicas, you may find glue residues or chaotic stitching.

Safe Shopping at Domino’s Online Store

Original Premiata is an investment in your comfort and unique style. To avoid falling victim to fraud and buying a fake, trust only verified retailers.

At Domino’s online store, we offer only original Premiata collections. We value our hard-earned reputation and want our clients to always be confident in the authenticity of their products.

If you have questions about verifying Premiata or want to personally inspect the details of a specific model, simply contact our consultants. They are professionally knowledgeable and can show you all the signs of authenticity.

A genuine Premiata is a balance of art and technology that cannot be faked. Visit the Domino catalog now, choose your perfect model, and be confident in every step today!